July 17, 2025
We’re thrilled to announce the launch of Promotional Messaging, the latest addition to the Flybuy Marketing Suite — built to help brands turn every pickup experience into a revenue-driving, customer-engaging opportunity.
Turn Wait Time into Wallet Time
With Promotional Messaging, brands can now deliver timely, personalized promotions and content directly within the Flybuy experience to reach customers while they’re en route, arriving, or waiting for their order. Whether it’s a limited-time discount, a digital coupon, a feedback request, or an invitation to join your loyalty program, you’re now equipped to convert pickup moments into high-impact engagement and revenue opportunities.
How It Works
Promotions can be deployed through multiple channels, including:
- Web banners
- Mobile push notifications
- SMS messages
These communications are triggered by customer behavior and location, ensuring maximum relevance and visibility and avoiding wasted impressions.
Key Use Cases
The off-premise experience is filled with micro-moments — the kind that often go unused. With Promotional Messaging, your brand can seize those moments by adopting some of the following use cases:
- Encourage add-on purchases with time-sensitive offers
- Drive in-store traffic with digital coupons and exclusive deals
- Increase customer retention with targeted loyalty messaging
- Collect feedback and reviews while the experience is still fresh
Performance Built In
Flybuy’s built-in performance tracking lets you measure click-throughs and redemptions — so you can see exactly what’s working and optimize over time. And with Flybuy-hosted content pages, you can launch campaigns quickly without relying on additional dev or design resources.
Why It Matters
By turning passive pickup moments into powerful engagement opportunities, Promotional Messaging helps brands:
- Boost incremental revenue
- Enhance customer satisfaction
- Maximize the value of every off-premise visit
In short: It’s no longer just about the handoff. It’s about what you do with the time in between.
Start Promoting
Promotional Messaging is available now for all brands. If you’re ready to drive more value from your pickup experience, reach out to your Flybuy account team to get started.
